Monday, September 28, 2009

Deerfield Academy Class of 85@25

Hello all,

I have invited the committee folks as well as a few others so that they can monitor our progress. Obviously anyone is free to comment. Russ, I thought you might be interested in that some of the ideas may help in creation of the logo.


We have two tasks as I see it and before we begin I would like to have agreement on what they are.

1) I see a short term task of brainstorming a class gift that aligns with both Deerfield’s mission & needs and our desire to give back to the broader community in some way. The key here is motivating our classmates to attend and know that at the same time they are helping the community in some small way. That is our short term challenge. I would hope we could use this gift as a rally point for our logo, messaging and marketing efforts without confusing our classmates why they should attend. First, to reconnect with their classmates, second to support DA in its ongoing mission, and third doing something unique for others.

2) We want to discuss any ongoing effort for the class of 85 that may or may not be the same gift recurring every five years, or it may be something different on an annual basis. That’s for us to decide.

To the first charter I think it might be worthwhile to reach out to DA and hear about the efforts that are currently underway, efforts that require new or addtional funding etc. If we have their support we proabably have a better chance of making a larger impact. This could also serve as a starting point for our brainstorming sessions.
 
I hope I have captured the intent from our meeting this weekend. I welcome all comments!
 
Best,
Greg

1 comment:

  1. Greg,
    I think you are spot on here, particularly with the idea of trying to symbiote (yeah, I made up that verb) DA's needs to our own desire to extend our 'gift' to the wider community. JK, not being an experience blogger, I'm not sure this is the place to do it, but I would love to hear more about DA's strategic priorities. I know you mentioned the capital plan which includes a new fine arts center. Greg, Thanks for getting this blog going.
    Brian

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